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Draped In Dope is a fashion brand founded by a young black man who overcame adversity and made a conscious choice to pursue a career in fashion instead of falling into the path of drug dealing, a common choice in his community. The founder's personal journey and passion for fashion inspired him to establish this brand.
The name "Draped In Dope" holds a deeper meaning, as it represents the founder's belief that fashion can provide the same level of success and financial gain as drug dealing. By incorporating elements of both fashion and drug culture, the brand aims to challenge social norms and redefine the perception of success.
By incorporating elements of both drug dealing and clothing sales, I have created a unique and thought-provoking brand. Despite the initial irony, my vision is to combine the allure of the drug trade with the fashion industry. This fusion aims to challenge societal norms and redefine success. Draped In Dope is the embodiment of this vision, projecting confidence and self-esteem through fashionable clothing.
In the short term, our primary focus is to empower women by enhancing their confidence and online presence through our clothing offerings. Our designs not only make women feel great about themselves but also inspire them to continually improve and evolve. We strive to create an experience similar to the feeling of owning a prestigious brand like Louis Vuitton, igniting a sense of pride and self-worth.
In summary, Draped In Dope is not just a fashion brand; it represents a movement and an opportunity for black entrepreneurs and individuals to thrive. With a focus on empowering women and providing them with a sense of self-esteem, we seek to redefine success and create a brand synonymous with confidence and identity.
Off-White c/o Virgil Abloh™ embarks on a new narrative where free thinking inspires a pioneering format for the future, where the age of imagination is the product of reality.
Inspired by Virgil’s vision and approach to his art, Off-White™ nourishes a collective of creative minds that represent the best in their category and have a strong and personal connection with Virgil. Ibrahim’s relationship with Virgil and Off-White™, born and nurtured through Instagram DMs, blossomed both personally and professionally over the last 3 years creating a strong bond based on mutual respect and shared values.
“Making a successful luxury brand in nine years is genius. It’s a feat that I admire and hope to continue building upon with a rich legacy. He revolutionised streetwear and luxury that crosses generations and decades. He showed the world that the underrepresented, the underdogs and Black people, in particular, have brilliant minds and can push and compete equally in the establishment. He inspired hope and brought about change.” - Ibrahim Kamara, Art&Image Director Off-White™